Journal Articles
Faff, Robert W., Baladi, Joseph, Buce, Daniela, Du Plessis, Graham, Du Plessis, Carol, Dwyer, Bruce, Honey, Karina, Melton, Dirk, Oktaviani, Fitri, Shen, Suqin, Steele, Laura, Suhodo, Diah, Tanner, Mark, Unger, Corinne, Wong, Sabrina, Xu, Jessica Jia and Zou, Sarine (2017). Fantasy Pitching IV: Batman, Donald Duck, Fast Food, Superpowers, Self-Determination. SSRN Electronic Journal. doi: 10.2139/ssrn.2939489
Wong, Sabrina Pei-Han, Hartley, Nicole and Tombs, Alastair (2017). Behavioural effects of nonconscious mimicry and social intentions. Australasian Marketing Journal, 25 (1), 26-37. doi: 10.1016/j.ausmj.2017.01.001
Conference Paper
Wong, Sabrina, Hartley, Nicole and Wallin, Ann (2022). The impact of taste on credence services: an abstract. 2021 AMS Virtual Annual Conference and World Marketing Congress, Virtual, 1-4 June 2021. Cham, Switzerland: Springer Nature. doi: 10.1007/978-3-030-95346-1_194
Thesis
Wong, Sabrina (2023). Food for thought: the role of taste marketing in service settings. PhD Thesis, School of Business, The University of Queensland. doi: 10.14264/245eb48