Book Chapters
Dolnicar, Sara and Grün, Bettina (2017). Methods in segmentation. Segmentation in social marketing: process, methods and application. (pp. 93-107) edited by Timo Dietrich, Sharyn Rundle-Thiele and Krzysztof Kubacki. Singapore: Springer. doi: 10.1007/978-981-10-1835-0_7
Dolnicar, Sara, Grün, Bettina and Le, Huong (2008). Cross-cultural comparisons of tourist satisfaction: Assessing analytical robustness. Tourist Satisfaction and Complaining Behavior. (pp. 137-150) New York, United States: Nova Science Publishers.
Journal Articles
Brosnan, Kylie, Grün, Bettina and Dolnicar, Sara (2018). Identifying superfluous survey items. Journal of Retailing and Consumer Services, 43, 39-45. doi: 10.1016/j.jretconser.2018.02.007
Cvelbar, Ljubica K., Grun, Bettina and Dolnicar, Sara (2017). Which hotel guest segments reuse towels? Selling sustainable tourism services through target marketing. Journal of Sustainable Tourism, 25 (7), 921-934. doi: 10.1080/09669582.2016.1206553
Juvan, Emil, Grün, Bettina and Dolnicar, Sara (2017). Biting off more than they can chew: food waste at hotel breakfast buffets. Journal of Travel Research, 57 (2), 232-242. doi: 10.1177/0047287516688321
Grün, Bettina and Dolnicar, Sara (2016). Response style corrected market segmentation for ordinal data. Marketing Letters, 27 (4), 729-741. doi: 10.1007/s11002-015-9375-9
Dolnicar, Sara, Cvelbar, Ljubica Knezevic and Gruen, Bettina (2016). Do pro-environmental appeals trigger pro-environmental behavior in hotel guests. Journal of Travel Research, 56 (8), 988-997. doi: 10.1177/0047287516678089
Dolnicar, Sara, Grun, Bettina and Leisch, Friedrich (2016). Increasing sample size compensates for data problems in segmentation studies. Journal of Business Research, 69 (2), 992-999. doi: 10.1016/j.jbusres.2015.09.004
Dolnicar, Sara, Hurlimann, Anna and Grünc, Bettina (2014). Branding Water. Water Research, 57 (15), 325-338. doi: 10.1016/j.watres.2014.03.056
Dolnicar, Sara, Grün, Bettina and Yanamandram, Venkata (2013). Dynamic, interactive survey questions can increase survey data quality. Journal of Travel and Tourism Marketing, 30 (7), 690-699. doi: 10.1080/10548408.2013.827546
Dolnicar, Sara and Grun, Bettina (2013). “Translating” Between Survey Answer Formats.. Journal of Business Research, 66 (9), 1298-1306. doi: 10.1016/j.jbusres.2012.02.029
Dolnicar, Sara, Rossiter, John R. and Gruen, Bettina (2012). 'Pick any' measures contaminate brand image studies. International Journal of Market Research, 54 (6), 821-834. doi: 10.2501/IJMR-54-6-821-834
Dolnicar, Sara and Grün, Bettina (2009). Does one size fit all? The suitability of answer formats for different constructs measured. Australasian Marketing Journal, 17 (1), 58-64. doi: 10.1016/j.ausmj.2009.04.001
Dolnicar, S. and Grun, B. (2007). Cross-Cultural Differences in Survey Response Patterns.. International Marketing Review, 24 (2), 127-143. doi: 10.1108/02651330710741785