Momentum

The business magazine of UQ Business School

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  • Written by Professor Mark Dodgson for The Conversation (December 2015).
  • There’s been a steady stream of economic doom and gloom on the global scene for over two years now and, although Australia has weathered well overall, we are part of the global economy, so what happens to our trading partners impacts eventually on us.
  • The carbon tax, the cost of raw materials, lobbying from environmentalists: the pressure on business to be environmentally responsible is intense. But can sustainable development – the combination of economic growth and ecological balance – be a business reality? UQ Business School’s Professor Peter Clarkson asks under what circumstances business can turn green practice into profit?
  • Social media is transforming business. It is building new kinds of communities and shaping key conversations. What are the trends? Who’s doing it well? And how can you build your own online profile?
  • Customer rage is on the increase, fuelled in part by the prevalence of social media. And if organisations don’t want to be on the receiving end, they’d better start working with their customers.
  • Recent research emerging from the UQ Business School shows that companies large and small are finding innovative and unique responses to the challenges and broader issues of sustainability and climate change.
  • The reality of tougher trading conditions and the high Australian dollar means that SMEs will need smart and well-targeted strategies to make a dent in overseas markets. How can a small business determine a successful export strategy?
  • Successful business leaders need two things: a business to drive, and followers – colleagues, employees and customers – who believe in them enough to accept direction, and to join them on their journey.
  • Only three per cent of CEOs of top Australian companies are women, making it one of the lowest rates in the Western world.

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