Momentum

The Business School Magazine

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  • As boards are opening their doors to a wider range of candidates, there is also greater competition for places. So how do you prepare to become a company director and secure the right position?
  • It might not be on their list of strategic markets, however the Big Four could be making a mistake by neglecting Iran’s potential.
  • Finland has become a global market leader in the lucrative mobile gaming industry. Could the country’s unique business culture be the key to its success?
  • Why are so many of us willing to let a stranger sleep in our bed? New research suggests that money is not the only motivation.
  • A better understanding of culture can help Australia’s entry into the Asian market. But how can we find better ways to train managers to build insights and cultural knowledge?
  • Customer satisfaction depends on the staff, experts believe. But how can you motivate your employees to create the best possible customer experience? Research at a Queensland restaurant chain holds some valuable clues.
  • Which of the most popular slogans are most persuasive to customers – and what do they really say about your product?
  • The Paris climate change summit will trigger a new wave of cleantech investment. The breakthroughs it brings will drive economic growth and create new jobs and prosperity.

  • The movie The Big Short focuses on the events leading up to the financial crisis. However, according to Professor Anne Wyatt and Professor Peter Wells, the root of the problem lay in US policies introduced decades before.

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  • It used to be ‘Show me your friends, and I’ll tell you who you are’, now it’s the ads targeted to your demographic, your location and your recent status updates that tell most about you. Big data is the DNA of consumer behaviour. We look behind the hype for what it means to your business.
  • ‘Two-speed economy’ has become a bit of a business catch phrase, some might say cliché. We talk to 20 leaders about what it means to their businesses.
  • Celebrities have been walking off the movie set and the sports field to help promote brands for decades. Dr Ravi Pappu of UQ Business School argues that research now shows there are measurable benefits in brand credibility to linking your name to a rising star.
  • Cash flow and customers – your business needs both. But in times of rapid change, just about everything else is up for grabs. What business skills will keep your company relevant? What are the capabilities of Business 3.0?
    Five UQ Business School thought leaders give their take on core capabilities for competitive corporations.

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