Book Chapters
Fready, Samby and Ferm, Lars-Erik C. (2024). Stakeholder Engagement. Reference Module in Social Sciences. (pp. 1-1) Amsterdam, Netherlands: Elsevier. doi: 10.1016/b978-0-443-13701-3.00025-6
Shawky, Sara, Thaichon, Park, Quach, Sara and Ferm, Lars-Erik Casper (2023). Ethical issues of Artificial Intelligence (AI) : strategic solutions. Philosophy of artificial intelligence and its place in society. (pp. 283-300) edited by Luiz Moutinho, Luís Cavique and Enrique Bigné. Hershey, PA, United States: IGI Global. doi: 10.4018/978-1-6684-9591-9.ch013
Ferm, Lars-Erik Casper, Shawky, Sara, Thaichon, Park and Quach, Sara (2023). Ethical and sustainability issues of Artificial Intelligence (AI) in the luxury industry. Luxury marketing, sustainability and technology: the future of luxury management. (pp. 37-52) edited by Park Thaichon and Sara Quach. Abingdon, Oxon, United Kingdom: Routledge. doi: 10.4324/9781003321378-3
Casper Ferm, Lars-Erik, Thaichon, Park and Quach, Sara (2023). Solutions to artificial intelligence (AI) and privacy: how AI uses data and its accompanying privacy issues. Artificial intelligence for marketing management. (pp. 175-196) edited by Park Thaichon and Sara Quach. Abingdon, Oxon, United Kingdom: Routledge. doi: 10.4324/9781003280392-14
Casper Ferm, Lars-Erik, Quach, Sara and Thaichon, Park (2023). Data privacy and artificial intelligence (AI): how AI collects data and its impact on data privacy. Artificial intelligence for marketing management. (pp. 163-174) edited by Park Thaichon and Sara Quach . Abingdon, Oxon, United Kingdom: Routledge. doi: 10.4324/9781003280392-13
Casper Ferm, Lars-Erik and Thaichon, Patamaporn (2021). Successful COVID-19 prevention factors and their effect on the economy: a comparison between Thailand, Vietnam and Australia. COVID-19, technology and marketing: moving forward and the new normal. (pp. 59-83) edited by Vanessa Ratten and Park Thaichon. Singapore: Palgrave Macmillan. doi: 10.1007/978-981-16-1442-2_4
Journal Articles
Casper Ferm, Lars-Erik and Nguyen, Mai (2025). This is MY Earth: Hybrid meat’s impact on psychological ownership. Appetite, 206 107827, 1-9. doi: 10.1016/j.appet.2024.107827
Barari, Mojtaba, Casper Ferm, Lars-Erik, Quach, Sara, Thaichon, Park and Ngo, Liem (2024). The dark side of artificial intelligence in marketing: meta-analytics review. Marketing Intelligence and Planning, 42 (7), 1234-1256. doi: 10.1108/mip-09-2023-0494
Nguyen, Mai, Casper Ferm, Lars‐Erik, Quach, Sara, Pontes, Nicolas and Thaichon, Park (2023). Chatbots in frontline services and customer experience: an anthropomorphism perspective. Psychology and Marketing, 40 (11), 2201-2225. doi: 10.1002/mar.21882
Casper Ferm, Lars-Erik and Thaichon, Park (2023). I think, therefore I ignore: a study on disinformation’s credibility perceptions and sharing intentions over social media. Journal of Strategic Marketing. doi: 10.1080/0965254x.2023.2253819
Hamelin, Nicolas, Agrawal, Suchi, Patwa, Nitin, Casper Ferm, Lars-Erik and Thaichon, Park (2021). Package appearance matter: Facial expression and Galvanic Skin Response analysis approach. Journal of Global Scholars of Marketing Science, 31 (4), 624-644. doi: 10.1080/21639159.2021.1939094
Casper Ferm, Lars-Erik and Thaichon, Park (2021). Value co-creation and social media: investigating antecedents and influencing factors in the U.S. retail banking industry. Journal of Retailing and Consumer Services, 61 102548, 1-12. doi: 10.1016/j.jretconser.2021.102548
Casper Ferm, Lars-Erik and Thaichon, Park (2021). Customer pre-participatory social media drivers and their influence on attitudinal loyalty within the retail banking industry: a multi-group analysis utilizing social exchange theory. Journal of Retailing and Consumer Services, 61 102584, 1-11. doi: 10.1016/j.jretconser.2021.102584
Conference Papers
Casper Ferm, Lars-Erik, Weerawardena, Jay, Ranjan, Kumar Rakesh and Thaichon, Park (2024). Digital Value Co-Creation: Mental Wellness Apps' Sociomateriality. Australian and New Zealand Marketing Academy Conference (ANZMAC), Hobart, TAS Australia, 2-4 December 2024.
Leite, F., Casper Ferm, L.E., Arango, L. and Pontes, N. (2024). Service Robots' Emotional Facial Expressions. Australian and New Zealand Marketing Academy Conference (ANZMAC), Hobart, TAS Australia, 2 - 4 December 2024. ANZMAC.
Nguyen, Mai, Casper Ferm, Lars-Erik, Thaichon, Sara, Pontes, Nicolas and Thaichon, Park (2023). Chatbots in frontline services and customer experience: An anthropomorphism perspective. Australian and New Zealand Marketing Academy Conference (ANZMAC), Dunedin, New Zealand, 4-6 December 2023.
Ferm, Lars-Erik Casper and Thaichon, Park (2023). I think, therefore I ignore: a study on disinformation’s credibility perceptions and sharing intentions over social media. Australian and New Zealand Marketing Academy Conference (ANZMAC), Dunedin, New Zealand, 2-4 December 2023.
Barari, Moji, Casper Ferm, Lars-Erik, Quach, Sara, Ngo, Liem and Thaichon, Park (2023). The dark side of artificial intelligence in marketing: meta-analytics review. Australian and New Zealand Marketing Academy Conference (ANZMAC), Dunedin, New Zealand, 2-4 December 2023.
Casper Ferm, Lars-Erik, Weerawardena, Jay, Ranjan, Kumar Rakesh and Thaichon, Park (2022). A Study on Interactional Value Co-creation In A Digital Context. Australian and New Zealand Marketing Academy Conference (ANZMAC), Perth, WA Australia, 5-7 December 2022.
Casper Ferm, Lars-Erik, Weerawardena, Jay, Ranjan, Kumar Rakesh and Thaichon, Park (2022). A study on interactional value co-creation in a digital context. Australian and New Zealand Marketing Academy Conference (ANZMAC) Doctoral Colloquium, Perth, WA Australia, 2-4 December 2022.