Ashish Sinha, Professor of Marketing at UQ Business School and Visiting Professor of Marketing & Research Fellow at the Indian School of Business. He has previously held senior leadership positions in both industry and academia, including Academic Dean of Executive Education (ISB), Associate Dean (Research), Interim Dean and Acting Head of Economics at UTS Business School, and Professor and Head of School of Marketing at University of New South Wales (UNSW); Vice President, Analytics Insights group at IRI, Chicago, USA.

As the Academic Dean of ExecED at ISB, he led the digital transformation of the Executive Education culminating in the ExecED program being ranked Financial Times #38 in the world for Custom Programs. In the role of ADR and the defacto co-Internal Dean, he led the transformation of the UTS Business School into an externally-engaged research powerhouse, which culminated in the school being ranked in the top 3 Business Schools in Australia as per ERA 2018.

He currently holds or previously held visiting appointments at the Indian School of Business (ISB), Hong Kong Polytech University and University of Alberta.

His work has appeared in many academic and trade journals, including Marketing Science, the Journal of Marketing, the Journal of the Academy of Marketing Science, the Journal of Marketing Research, the Journal of Consumer Psychology, the Journal of Retailing, Marketing Letters, the Journal of Retailing and Consumer Services, the Journal of Business Research, Industrial Marketing Management and Australasian Marketing Journal.

He is also a recipient of many academic awards including the Davidson Award for Best Journal of Retailing Paper and is twice runner-up for the Gary Lilien Practice Award for the significant impact that his work has made to the practice of business.

Research Impacts

Professor Sinha's work lies at the interface of theory and practice, and has made a sustained and significant impact on the practice of business. He is a serial entrepreneur who has sold two Analytics firms, both of which received accolades from academia and practice. He has twice been runner-up for the prestigious GARY Lilien (INFORMS) Marketing Science Practice Award in 2005 and 2013 for the sustained impact his work has made to the practice of analytics. Ashish is also a CI of the $240 million Food Agility CRC (the largest Cooperative Research Centre).