Dr Elizabeth Agyeiwaah
Lecturer in Tourism
School of Business
+61 7 334 68117
Researcher biography
Dr. Agyeiwaah's research focuses on promoting sustainable practices in tourism from both demand and supply perspectives. She specializes in sustainable tourism development, tourist studies, and small and medium tourism enterprises. Her passion lies in understanding how small and medium tourism enterprise owners and tourists can act responsibly to achieve sustainable tourism development. She uses pluralistic research approaches to investigate various sustainable behavioural phenomena, acknowledging the discipline's complexity. Her research has been featured in prestigious interdisciplinary journals and top publications in tourism and hospitality.
Dr. Agyeiwaah is a certified hospitality educator (2015-2020) and has been teaching tourism and hospitality courses since 2012 in Africa, Asia, and now at UQ. She also has an excellent track record of supervising master's and PhD theses. Additionally, she is dedicated to serving the communities around her through volunteering. During her leisure time, she likes to watch tennis.
Book Chapters
Li, Chang (Cherise) and Agyeiwaah, Elizabeth (2024). Generation Z perspective on destination image restoration through dark tourism. Contemporary marketing management for tourism and hospitality: how new tech and Gen Z drive sustainable business transformation. (pp. 227-254) edited by Nikolaos Stylos, Roya Rahimi and Peter Robinson. Cham, Switzerland: Springer. doi: 10.1007/978-3-031-65049-9_10
Agyeiwaah, Elizabeth (2022). An exploratory sequential mixed methods design: a research design for small tourism enterprises in Ghana. Advanced research methods in hospitality and tourism. (pp. 25-45) Bingley, United Kingdom: Emerald Publishing. doi: 10.1108/978-1-80117-550-020221003
Journal Articles
Badu-Baiden, Frank, Agyeiwaah, Elizabeth and Osei, Benjamin Appiah (2025). Understanding intercultural communication competence in tourism and hospitality education. Journal of Teaching in Travel & Tourism, ahead-of-print (ahead-of-print), 1-27. doi: 10.1080/15313220.2025.2493902
Agyeiwaah, Elizabeth, Dayour, Frederick and Adam, Issahaku (2025). Workplace inclusion struggles and consequences on migrant workers—a multi-group invariance analysis. Journal of Sustainable Tourism, ahead-of-print (ahead-of-print), 1-23. doi: 10.1080/09669582.2025.2491695
Agyeiwaah, Elizabeth and Zhao, Yuchen (2024). A cross-cultural perspective of backpacker motivation and sustainable behavior. Tourism Management Perspectives, 53 101283, 101283. doi: 10.1016/j.tmp.2024.101283
Agyeiwaah, Elizabeth and Zhao, Yuchen (2024). Residents' perceived social sustainability of food tourism events. Tourism Management Perspectives, 53 101276, 101276. doi: 10.1016/j.tmp.2024.101276
Zhao, Yuchen and Agyeiwaah, Elizabeth (2024). How Do Tourism Stakeholders Co-Create Destination Images with Photos on Social Media?. Journal of Travel Research, 1-18. doi: 10.1177/00472875241253006
Agyeiwaah, Elizabeth and McKercher, Bob (2024). Developing a thriving domestic tourism sector in emerging economies: a horizon 2050 paper. Tourism Review, 80 (1), 28-38. doi: 10.1108/tr-11-2023-0816
Agyeiwaah, Elizabeth and Suyafei, Zou (2024). Female perceptions of gender-themed exhibitions: An expectation-confirmation model approach. Tourism Management Perspectives, 51 101238, 1-9. doi: 10.1016/j.tmp.2024.101238
Pratt, Stephen, Pan, Bing, Agyeiwaah, Elizabeth, Lei, Soey Sut Ieng, Lugosi, Peter, Kirillova, Ksenia, Piirman, Marit, Lockwood Sutton, Jonathan, Jönsson, H. Cristina, Haselwanter, Stefanie, Smith, Ryan P., Sinha, Rupa, Berno, Tracy, Mackenzie, Murray, Graci, Sonya, Rao, Y. Venkata, Veliverronena, Linda, Zekan, Bozana, Suranga Silva, D.A.C. and Park, Soyoung (2024). Tourism myths and the Dunning Kruger effect. Annals of Tourism Research, 104 103620. doi: 10.1016/j.annals.2023.103620
Li, Chang (Cherise), Agyeiwaah, Elizabeth and Zhao, Yuchen (2024). Understanding tourists’ eco-paralysis, environmental concern, and pro-environmental behavior: an explanatory sequential mixed methods study. Journal of Sustainable Tourism, 32 (10), 2060-2079. doi: 10.1080/09669582.2023.2266778
Agyeiwaah, Elizabeth (2024). Reconceptualizing domestic tourism prosocial behaviours. Anatolia, 35 (3), 621-637. doi: 10.1080/13032917.2023.2291113
Li, Chang (Cherise), Agyeiwaah, Elizabeth, Imboden, Alain and Lee, Younghee Maria (2023). Understanding young Chinese customers’ perceptions of unsafe city image restoration after Covid-19 outbreak. International Journal of Tourism Cities, 9 (4), 1-20. doi: 10.1108/IJTC-12-2022-0265
Adam, Issahaku, Agyeiwaah, Elizabeth and Dayour, Frederick (2023). Migrant worker inclusion and psychological well-being: Insights from the hospitality and tourism workplace. Journal of Hospitality and Tourism Management, 55, 448-459. doi: 10.1016/j.jhtm.2023.05.016
Lei, Soey Sut Ieng, Agyeiwaah, Elizabeth, Fong, Lawrence Hoc Nang and Choe, Ja Young (2023). Exploring food waste at a hospitality staff canteen with meteorological data. Journal of Hospitality and Tourism Research, 48 (4), 607-621. doi: 10.1177/10963480231188001
Agyeiwaah, Elizabeth, Bangwayo-Skeete, Prosper and Opoku, Emmanuel Kwame (2023). The impact of migrant workers’ inclusion on subjective well-being, organizational identification, and organizational citizenship behavior. Tourism Review, 79 (1), 250-265. doi: 10.1108/TR-11-2022-0576
Agyeiwaah, Elizabeth and Bangwayo-Skeete, Prosper (2023). Segmenting and predicting prosocial behaviours among tourists: a latent class approach. Current Issues in Tourism, 27 (15), 1-20. doi: 10.1080/13683500.2023.2229935
Wu, Jiayu, Tang, Juan and Agyeiwaah, Elizabeth (2023). ‘I had more time to listen to my inner voice’: Zen meditation tourism for Generation Z. Tourist Studies, 23 (4), 293-314. doi: 10.1177/14687976231189833
Agyeiwaah, Elizabeth and Zhao, Yuchen (2023). A moderated mediation model of tourist cultural worldviews, perceived social relations, self-esteem, and prosocial behaviors - analyzing competing models. Journal of Sustainable Tourism, 32 (8), 1-21. doi: 10.1080/09669582.2023.2253501
Zhao, Yuchen and Agyeiwaah, Elizabeth (2022). Understanding tourists' transformative experience: a systematic literature review. Journal of Hospitality and Tourism Management, 54, 188-199. doi: 10.1016/j.jhtm.2022.12.013
Li, Chang (Cherise) and Agyeiwaah, Elizabeth (2022). Online learning attributes on overall tourism and hospitality education learning satisfaction: Tourism Agenda 2030. Tourism Review, 78 (2), 395-410. doi: 10.1108/tr-05-2022-0221
Hsu, Fu Chieh, Agyeiwaah, Elizabeth, Liu, Jing and Scott, Noel (2022). Social justice or social stigma? Hotel customers' perception on branded hotel used as quarantine facility. Journal of Hospitality & Tourism Research, 48 (5), 109634802211271-867. doi: 10.1177/10963480221127187
Agyeiwaah, Elizabeth, Baiden, Frank Badu, Gamor, Emmanuel and Hsu, Fu-Chieh (2022). Determining the attributes that influence students' online learning satisfaction during COVID-19 pandemic. Journal of Hospitality, Leisure, Sports and Tourism Education, 30 100364, 1-14. doi: 10.1016/j.jhlste.2021.100364
Cheng, Man Tat and Agyeiwaah, Elizabeth (2022). Exploring Chinese students' issues and concerns of studying abroad amid COVID-19 pandemic: an actor-network perspective. Journal of Hospitality, Leisure, Sports and Tourism Education, 30 100349, 100349. doi: 10.1016/j.jhlste.2021.100349
Hsu, Fu Chieh, Agyeiwaah, Elizabeth and Scott, Noel (2022). Understanding tourists? perceived food consumption values: Do different cultures share similar food values?. International Journal of Gastronomy and Food Science, 28 100533, 1-10. doi: 10.1016/j.ijgfs.2022.100533
Agyeiwaah, Elizabeth, Dayour, Frederick and Zhou, Joe Yong (2022). How does employee commitment impact customers' attitudinal loyalty?. Journal of Hospitality and Tourism Insights, 5 (2), 350-376. doi: 10.1108/jhti-09-2020-0169
Liu, Jing, Lin, Hua, Hu, Bing, Zhou, Zixiong, Agyeiwaah, Elizabeth and Xu, Ye (2022). Advancing the understanding of the resident pro-tourism behavior scale: an integration of item response theory and classical test theory. Journal of Business Research, 141, 113-125. doi: 10.1016/j.jbusres.2021.12.013
Agyeiwaah, Elizabeth and Bangwayo-Skeete, Prosper (2021). Backpacker-community conflict: the nexus between perceived skills development and sustainable behavior. Journal of Sustainable Tourism, 30 (8), 1992-2012. doi: 10.1080/09669582.2021.1995396
Adam, Issahaku, Agyeiwaah, Elizabeth and Dayour, Frederick (2021). Decoding domestic tourism customers' emotional responses to covid-19: a segmentation approach. Journal of China Tourism Research, 19 (1), 50-73. doi: 10.1080/19388160.2021.1975006
Hsu, Fu-Chieh, Agyeiwaah, Elizabeth and Chen, Lynn I-Ling (2021). Examining food festival attendees' existential authenticity and experiential value on affective factors and loyalty: an application of stimulus-organism-response paradigm. Journal of Hospitality and Tourism Management, 48, 264-274. doi: 10.1016/j.jhtm.2021.06.014
Adam, Issahaku, Agyeiwaah, Elizabeth and Dayour, Frederick (2021). Understanding the social identity, motivations, and sustainable behaviour among backpackers: a clustering approach. Journal of Travel and Tourism Marketing, 38 (2), 139-154. doi: 10.1080/10548408.2021.1887053
Elizabeth, Agyeiwaah, Adam, Issahaku, Dayour, Frederick and Baiden, Frank Badu (2021). Perceived impacts of COVID-19 on risk perceptions, emotions, and travel intentions: evidence from Macau higher educational institutions. Tourism Recreation Research, 46 (2), 195-211. doi: 10.1080/02508281.2021.1872263
Agyeiwaah, Elizabeth, Dayour, Frederick, Otoo, Felix Elvis and Goh, Ben (2021). Understanding backpacker sustainable behavior using the tri-component attitude model. Journal of Sustainable Tourism, 29 (7), 1193-1214. doi: 10.1080/09669582.2021.1875476
Mensah, Esi Akyere, Agyeiwaah, Elizabeth and Otoo, Felix Elvis (2021). Re-conceptualizing volunteer tourism organizations roles: A host perspective. Tourism Management Perspectives, 37 100785, 1-9. doi: 10.1016/j.tmp.2020.100785
Agyeiwaah, Elizabeth, Pratt, Stephen, Iaquinto, Benjamin Lucca and Suntikul, Wantanee (2020). Social identity positively impacts sustainable behaviors of backpackers. Tourism Geographies, 25 (1), 1-22. doi: 10.1080/14616688.2020.1819401
Agyeiwaah, Elizabeth (2020). The contribution of small accommodation enterprises to sustainable solid waste management. Journal of Hospitality and Tourism Management, 44, 1-9. doi: 10.1016/j.jhtm.2020.04.013
Pratt, Stephen, Suntikul, Wantanee and Agyeiwaah, Elizabeth (2020). Determining the attributes of gastronomic tourism experience: applying impact‐range performance and asymmetry analyses. International Journal of Tourism Research, 22 (5), 564-581. doi: 10.1002/jtr.2356
Dayour, Frederick, Adongo, Charles A. and Agyeiwaah, Elizabeth (2020). Continuous intention to use mobile money (MM) services: driving factors among small and medium-sized tourism and hospitality enterprises (SMTHEs). Africa Journal of Management, 6 (2), 85-114. doi: 10.1080/23322373.2020.1753495
Agyeiwaah, Elizabeth (2020). A social‐cognitive framework of small accommodation enterprise sustainability practices. International Journal of Tourism Research, 22 (5), 666-676. doi: 10.1002/jtr.2364
Suntikul, Wantanee, Agyeiwaah, Elizabeth, Huang, Wei-Jue and Pratt, Stephen (2020). Investigating the tourism experience of thai cooking classes: an application of Larsen's three-stage model. Tourism Analysis, 25 (1), 107-122. doi: 10.3727/108354220x15758301241684
Agyeiwaah, Elizabeth (2020). Over-tourism and sustainable consumption of resources through sharing: the role of government. International Journal of Tourism Cities, 6 (1), 99-116. doi: 10.1108/ijtc-06-2019-0078
Agyeiwaah, Elizabeth (2019). Exploring the relevance of sustainability to micro tourism and hospitality accommodation enterprises (MTHAEs): Evidence from home-stay owners. Journal of Cleaner Production, 226, 159-171. doi: 10.1016/j.jclepro.2019.04.089
Agyeiwaah, Elizabeth, Otoo, Felix Elvis, Suntikul, Wantanee and Huang, Wei-Jue (2019). Understanding culinary tourist motivation, experience, satisfaction, and loyalty using a structural approach. Journal of Travel & Tourism Marketing, 36 (3), 295-313. doi: 10.1080/10548408.2018.1541775
Agyeiwaah, Elizabeth, Suntikul, Wantanee and Carmen, Li Yee Shan (2019). 'Cool Japan': anime, soft power and Hong Kong generation Y travel to Japan. Journal of China Tourism Research, 15 (2), 127-148. doi: 10.1080/19388160.2018.1540373
Prayag, Girish, Suntikul, Wantanee and Agyeiwaah, Elizabeth (2018). Domestic tourists to Elmina Castle, Ghana: motivation, tourism impacts, place attachment, and satisfaction. Journal of Sustainable Tourism, 26 (12), 2053-2070. doi: 10.1080/09669582.2018.1529769
Dimache, Alexandru, Wondirad, Amare and Agyeiwaah, Elizabeth (2017). One museum, two stories: place identity at the Hong Kong Museum of History. Tourism Management, 63, 287-301. doi: 10.1016/j.tourman.2017.06.020
Agyeiwaah, Elizabeth, McKercher, Bob and Suntikul, Wantanee (2017). Identifying core indicators of sustainable tourism: A path forward?. Tourism Management Perspectives, 24, 26-33. doi: 10.1016/j.tmp.2017.07.005
Mensah, Esi Akyere, Agyeiwaah, Elizabeth and Dimache, Alexandru O. (2017). Will their absence make a difference? The role of local volunteer NGOs in home-stay intermediation in Ghana's Garden City. International Journal of Tourism Cities, 3 (1), 69-86. doi: 10.1108/ijtc-08-2016-0018
Nok, Lung Ching, Suntikul, Wantanee, Agyeiwaah, Elizabeth and Tolkach, Denis (2017). Backpackers in Hong Kong - motivations, preferences and contribution to sustainable tourism. Journal of Travel and Tourism Marketing, 34 (8), 1058-1070. doi: 10.1080/10548408.2016.1276008
Agyeiwaah, Elizabeth and Mensah, Esi Akyere (2017). The role of global south volunteer NGOS in home-stay arrangements in Ghana: the parallel of Simmel's mediator hypothesis?. Anatolia, 28 (1), 93-95. doi: 10.1080/13032917.2016.1253024
Agyeiwaah, Elizabeth, Adongo, Raymond, Dimache, Alexandru and Wondirad, Amare (2016). Make a customer, not a sale: tourist satisfaction in Hong Kong. Tourism Management, 57, 68-79. doi: 10.1016/j.tourman.2016.05.014
Otoo, Felix Elvis, Agyeiwaah, Elizabeth, Dayour, Frederick and Wireko-Gyebi, Sampson (2016). Volunteer tourists' length of stay in Ghana: influence of socio-demographic and trip attributes. Tourism Planning & Development, 13 (4), 409-426. doi: 10.1080/21568316.2015.1136834
Wondirad, Amare and Agyeiwaah, Elizabeth (2016). What matters to Hong Kong's inbound market? Modeling Hong Kong's tourism demand. Tourism Planning & Development, 13 (4), 396-408. doi: 10.1080/21568316.2015.1136837
Agyeiwaah, Elizabeth, Akyeampong, Oheneba, Amenumey, Edem and Boakye, Kwaku Adutwum (2014). Accommodation preference among international volunteer tourists in the Kumasi Metropolis of Ghana. Tourism Management Perspectives, 10, 7-10. doi: 10.1016/j.tmp.2013.11.004
Agyeiwaah, Elizabeth, Akyeampong, Oheneba, Boakye, Kwaku Adutwum and Adu-Gyamfi, Addae Boateng (2014). Pros and cons of hosting international tourists: is it rational?. Tourism Planning & Development, 11 (4), 435-451. doi: 10.1080/21568316.2014.884979
Agyeiwaah, Elizabeth (2013). International tourists' motivations for choosing homestay in the Kumasi Metropolis of Ghana. Anatolia, 24 (3), 405-409. doi: 10.1080/13032917.2013.789972
Agyeiwaah, Elizabeth, Akyeampong, Oheneba and Amenumey, Edem (2013). International tourists' motivations to choose homestay: Do their socio-demographics have any influence?. Tourism and Hospitality Research, 13 (1), 16-26. doi: 10.1177/1467358413517895
Conference Papers
Agyeiwaah, Elizabeth (2024). Climate change and tourist psychoterratic syndrome. 34th Annual CAUTHE Conference, Hobart, TAS, Australia, 6 - 9 February 2024. Hobart, TAS, Australia: Council for Australian University Tourism and Hospitality Education. doi: 10.3316/informit.T2024052400009001610933934
Liu, Guanrong, Agyeiwaah, Elizabeth and Lei, Sut Ieng (2020). The impact of social media content on purchase intentions – the role of telepresence and social presence. 18th Asia-Pacific CHRIE 2020, Hong Kong, China, 27-28 October 2020. Hong Kong, China: CHRIE.