Publications
Book Chapter
Ko, Ryan, Gain, Alexandria, Bongiovanni, Ivano, Browne, Will, Jarkas, Omar, Uhlmann, Kora and Viller, Stephen (2024). AI for designing responsible and resilient food systems. Food AI: A game changer for Australia’s food and beverage sector. (pp. 69-78) edited by Janet R. McColl-Kennedy and Damian Hine. Brisbane, QLD, Australia: The University of Queensland, Australia's Food and Beverage Accelerator (FaBA). doi: 10.14264/f5f35d0
Journal Articles
Gain, Alexandria M., Coote, Leonard V. and Bonfrer, André (2024). Conceptualising and measuring consumer perceptions of brand wastefulness. The Journal of Brand Management, 31 (6), 557-575. doi: 10.1057/s41262-024-00360-1
McColl-Kennedy, Janet R., Breidbach, Christoph F., Green, Teegan, Zaki, Mohamed, Gain, Alexandria M. and van Driel, Mieke L. (2023). Cultivating resilience for sustainable service ecosystems in turbulent times: evidence from primary health care. Journal of Services Marketing, 37 (9), 1167-1185. doi: 10.1108/jsm-03-2023-0100
Gain, Alexandria M., McColl-Kennedy, Janet R. and Breidbach, Christoph F. (2023). Managing Sustainable Services: A Systematic Literature Review. Business Research Proceedings, 1-3. doi: 10.51300/brp-2023-69
Conference Papers
Gonzalez-Arcos, Claudia and Gain, Alexandria (2023). Consumer responses to brands’ circular packaging solutions. ANZMAC Conference 2023, Dunedin, New Zealand, 4-6 December 2023.
Gonzalez-Arcos, Claudia, Meath, Cristyn, Popkowski Leszczyc, Peter T. L., Haruvy, Ernan, Ann, Jake and Gain, Alexandria (2022). Empowering investors: sustainable consumption through micro-investment platforms: an abstract. 2021 AMS Virtual Annual Conference and World Marketing Congress, Virual, 1-4 June 2021. Cham, Switzerland: Springer Nature. doi: 10.1007/978-3-030-95346-1_183
Gain, Alexandria, Coote, Leonard and Bonfrer, Andre (2022). Packaging waste reduction strategies and consumer choice. ANZMAC 2022, Perth, WA, Australia, 5-7 December 2022.
Gain, Alexandria, Coote, Leonard V. and Bonfrer, Andre (2021). Consumers’ aversion to wasteful packaging. ANZMAC 2021, Melbourne, VIC, Australia, 29 November - 1 December 2021. Melbourne, VIC, Australia: University of Melbourne.
Gonzalez-Arcos, Claudia, Meath, Cristyn, Popkowski Leszczyc, Peter, Haruvy, Ernan, Ann, Jake and Gain, Alexandria (2021). Empowering investors through (sustainable) digital investment platforms. ANZMAC 2021, Melbourne, VIC, Australia, 29 November - 1 December 2021.
Research Reports
Gain, Alexandria M, McColl-Kennedy, Janet R, Brea, Edgar and Tabilo, Macarena (2025). Sustainable Packaging Trends Report: Opportunities to support the transition to a circular packaging economy in the Australian food and beverage ecosystem . Brisbane, QLD, Australia: The University of Queensland; Australia's Food and Beverage Accelerator (FaBA). doi: 10.14264/ac14395
Andreassen, Tor W., Archibald, Gordon, Beekhuyzen, Jenine, Bongiovanni, Ivano, Brea, Edgar, Breidbach, Christoph, Burchill, Keith, Burgers, Henri, Cao, Selina, Coote, Len, Coram, Brendan, Cunningham, Claire, Feast, George, Field, Mitch, Ford, Jerad, Fouche, Leon, Gain, Alexandria, Gooding, Glen, Goyeneche Ramirez, David, Green, Teegan, Gschwind, Daniel, Hall, Thomas, Hartley, Nicole, Heinz, Daniel, Hine, Damian, Indulska, Marta, Kapernick, Brett, Kastelle, Tim, Ko, Ryan ... Zhang, Wenlu (2023). Digital Service Transformation: Pathways to human and economic wellbeing: White paper. Brisbane, QLD, Australia: The University of Queensland. doi: 10.14264/aed4918
Theses
Gain, Alexandria M. (2022). Product packaging, perceived wastefulness, and consumer choice. PhD Thesis, School of Business, The University of Queensland. doi: 10.14264/22b6858
Gain, Alexandria (2016). The effect of consumer perceived value on consumer brand engagement: Consumer's perceived value of music artists. Honours Thesis, UQ Business School, The University of Queensland.