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Ms Yara Bernardes

Casual Academic - Marketing & Casual Academic - Tourism
School of Business

Publications

Conference Paper (1)

Conference Paper

Fisher, G., Youngsamart, D. and Bernardes, Y. C. (2000). Australian business in Europe: Rise and fall of Coca-Cola Amatil's central and eastern European expansion. In: R. Springer and P. Chadraba, Program of the Eight Annual Conference. Eight Annual Conference on Marketing Strategies for Central and Eastern Europe, Vienna, Austria, (37-43). 13-15 Dec 2000.