Dr Andy Lee
Senior Lecturer
School of Business
+61 7 334 60757
Researcher biography
Dr Lee joined The University of Queensland in 2012 after four year service as Assistant Professor at the Hong Kong Polytechnic University. Dr Lee has his research interest in information technology, especially information search, dissemination, and process in the hospitality and tourism context. He has participated in various projects including Prototype hotel guest room project at Hotel ICON, Hong Kong. With Bachelor's degree in Tourism, he took a F&B coordinator position at a five-star hotel about three years. Dr Lee received a Master degree from Michigan State and PhD from the Pennsylvania State University
Journal Articles
Lee, Andy, Lee, Chung Hun and Lee, Dong Bae (2025). Exploring the cultural influence on tourists’ color perceptions: A study of tourist photography. Tourism Management, 110 105183, 1-17. doi: 10.1016/j.tourman.2025.105183
Saito, Hiroaki, Lee, Andy, Bui, Huong T. and Baum, Tom (2024). Fostering employee well-being and workplace recovery in the hospitality industry: The role of supportive break times at work. Journal of Hospitality and Tourism Management, 61, 91-100. doi: 10.1016/j.jhtm.2024.09.006
Usrey, Bryan, Saito, Hiroaki and Lee, Andy (2024). Inflated positivity: The influence of the two-way review system on consumer ratings in the sharing economy. International Journal of Hospitality Management, 121 103801, 103801-121. doi: 10.1016/j.ijhm.2024.103801
McKercher, Bob, Jin, Xin (Cathy), Tolkach, Denis, Lee, Andy and Macionis, Niki (2023). Career development of tourism, hospitality and events graduates. International Journal of Tourism Research, 25 (3), 350-358. doi: 10.1002/jtr.2572
McKercher, Bob, Tolkach, Denis, Lee, Andy, Macionis, Niki and Jin, Xin (Cathy) (2023). How successfully do we educate tourism, hospitality, and events graduates?. Journal of Hospitality and Tourism Education, 36 (2), 1-10. doi: 10.1080/10963758.2023.2172421
Lee, Andy H. (2023). What does colour tell about tourist experiences?. Tourism Geographies, 25 (1), 136-157. doi: 10.1080/14616688.2020.1852594
Yu, Nicole Nanyi, Mair, Judith, Lee, Andy and Ong, Faith (2022). Exploring community festivals in the context of the Chinese diaspora. Event Management, 26 (4), 931-947. doi: 10.3727/152599521X16288665119585
Yu, Nanyi Nicole, Mair, Judith, Lee, Andy and Ong, Faith (2021). Subjective well-being and events. Event Management, 26 (1), 7-24. doi: 10.3727/152599521x16192004803584
Patiar, A., Kensbock, S., Benckendorff, P., Robinson, R., Richardson, S., Wang, Y. and Lee, A. (2020). Hospitality students’ acquisition of knowledge and skills through a virtual field trip experience. Journal of Hospitality and Tourism Education, 33 (1), 1-15. doi: 10.1080/10963758.2020.1726768
Babakhani, Nazila, Lee, Andy and Dolnicar, Sara (2019). Carbon labels on restaurant menus: do people pay attention to them?. Journal of Sustainable Tourism, 28 (1), 1-18. doi: 10.1080/09669582.2019.1670187
Lee, Andy and Kim, Min Gyung (2019). Effective electronic menu presentation: from the cognitive style and mental imagery perspectives. International Journal of Hospitality Management, 87 102377, 102377. doi: 10.1016/j.ijhm.2019.102377
Lee, Patrick C. and Lee, Andy (2018). The importance of career goal in relation to academic performance: a case study of hospitality management students. Journal of Teaching in Travel and Tourism, 18 (2), 159-176. doi: 10.1080/15313220.2017.1420518
Leung, Daniel, Law, Rob and Lee, Hee (Andy) (2016). A modified model for hotel website functionality evaluation. Journal of Travel and Tourism Marketing, 33 (9), 1268-1285. doi: 10.1080/10548408.2015.1117408
Sun, Sunny, Lee, Patrick, Lee, Andy and Law, Rob (2016). Perception of attributes and readiness for educational technology: hospitality management students’ perspectives. Journal of Hospitality and Tourism Education, 28 (3), 142-154. doi: 10.1080/10963758.2016.1189832
Lee, Patrick C., Sun, Sunny, Law, Rob and Lee, Andy H. (2016). Educational technology in hospitality management programs: adoption and expectations. Journal of Teaching in Travel and Tourism, 16 (2), 116-142. doi: 10.1080/15313220.2015.1121795
Lee, Andy Hee, Denizci Guillet, Basak and Law, Rob (2016). Tourists’ emotional wellness and hotel room colour. Current Issues in Tourism, 21 (8), 1-7. doi: 10.1080/13683500.2016.1217830
Lee, Hee 'Andy', Law, Rob and Luk, Chris (2015). The effect of information channel on information source selection: students' information search. Tourism Analysis, 20 (2), 143-158. doi: 10.3727/108354214X14146846679367
Lee, Hee "Andy", Au, Norman, Li, Gang and Law, Rob (2014). An insight into research performance through a citation counting analysis. Journal of Hospitality and Tourism Management, 21, 54-63. doi: 10.1016/j.jhtm.2014.07.003
Fong, Lawrence Hoc Nang, Lee, Hee “Andy”, Luk, Chris and Law, Rob (2014). How do hotel and tourism students select internship employers? a segmentation approach. Journal of Hospitality, Leisure, Sport and Tourism Education, 15 (1), 68-79. doi: 10.1016/j.jhlste.2014.06.003
Robinson, Richard N. S., Kralj, Anna, Brenner, Matthew L. and Lee, Andy H. (2014). Reflective practice in food and beverage education. Journal of Hospitality and Tourism Education, 26 (4), 166-177. doi: 10.1080/10963758.2014.959964
Lee, Hee “Andy”, Au, Norman and Law, Rob (2013). Presentation Formats of Policy Statements on Hotel Websites and Privacy Concerns: A Multimedia Learning Theory Perspective. Journal of Hospitality and Tourism Research, 37 (4), 470-489. doi: 10.1177/1096348012436384
Lee, Hee 'Andy', Law, Rob and Ladkin, Adele (2013). What makes an article citable?. Current Issues in Tourism, Latest articles (5), 1-8. doi: 10.1080/13683500.2013.810611
Kalbaska, Nadzeya, Lee, Hee Andy, Cantoni, Lorenzo and Law, Rob (2013). UK travel agents’ evaluation of eLearning courses offered by destinations: an exploratory study. Journal of Hospitality, Leisure, Sports and Tourism Education, 12 (1), 7-14. doi: 10.1016/j.jhlste.2012.09.001
Law, Rob, Lee, Hee Andy and Au, Norman (2013). Which Journal Articles are Uncited? The Case of the Asia Pacific Journal of Tourism Research and the Journal of Travel and Tourism Marketing. Asia Pacific Journal of Tourism Research, 18 (6), 661-684. doi: 10.1080/10941665.2012.695288
Law, Rob, Leung, Daniel, Au, Norman and Lee, Hee Andy (2013). Progress and Development of Information Technology in the Hospitality Industry: Evidence from Cornell Hospitality Quarterly. Cornell Hospitality Quarterly, 54 (1), 10-24. doi: 10.1177/1938965512453199
Lee, Hee Andy, Denizci Guillet, Basak and Law, Rob (2013). An Examination of the Relationship between Online Travel Agents and Hotels: A Case Study of Choice Hotels International and Expedia.com. Cornell Hospitality Quarterly, 54 (1), 95-107. doi: 10.1177/1938965512454218
Ip, Crystal, Lee, Hee (Andy) and Law, Rob (2012). Profiling the users of travel websites for planning and online experience sharing. Journal of Hospitality and Tourism Research, 36 (3), 418-426. doi: 10.1177/1096348010388663
Lee, Hee ‘Andy’, Guillet, Basak Denizci, Law, Rob and Leung, Rosanna (2012). Robustness of distance decay for international pleasure travelers: a longitudinal approach. International Journal of Tourism Research, 14 (5), 409-420. doi: 10.1002/jtr.861
Law, Rob, Leung, Daniel and Lee, Hee Andy (2012). An analysis of publications in the Journal of China Tourism Research. Journal of China Tourism Research, 8 (1), 37-60. doi: 10.1080/19388160.2012.648110
Lee, Hee Andy, Guillet, Basak Denizci, Law, Rob and Leung, Rosanna (2012). Travel motivations and travel distance with temporal advance: A case study of Hong Kong pleasure travelers. Journal of Destination Marketing and Management, 1 (1-2), 107-117. doi: 10.1016/j.jdmm.2012.05.001
Lee, Andy, Lambert, Carolyn U. and Law, Rob (2012). Customer Preferences for Social Value over Economic Value in Restaurants. Asia Pacific Journal of Tourism Research, 17 (5), 473-488. doi: 10.1080/10941665.2011.627350
Li, Li, Lee, Hee "Andy" and Law, Rob (2012). Technology-mediated management learning in hospitality organisations. International Journal of Hospitality Management, 31 (2), 451-457. doi: 10.1016/j.ijhm.2011.07.003
Lee, Hee Andy and Law, Rob (2012). Diversity in statistical research techniques: An analysis of refereed research articles in the Journal of Travel & Tourism Marketing between 1992 and 2010. Journal of Travel and Tourism Marketing, 29 (1), 1-17. doi: 10.1080/10548408.2012.638556
Ip, Crystal, Law, Rob and Lee, Hee ‘Andy’ (2012). The evaluation of hotel website functionality by fuzzy analytic hierarchy process. Journal of Travel and Tourism Marketing, 29 (3), 263-278. doi: 10.1080/10548408.2012.666173
Ip, Crystal, Law, Rob and Lee, Hee ‘Andy’ (2011). A review of website evaluation studies in the tourism and hospitality fields from 1996 to 2009. International Journal of Tourism Research, 13 (3), 234-265. doi: 10.1002/jtr.815
Law, Rob, Rong, Jia, Vu, Huy Quan, Li, Gang and Lee, Hee Andy (2011). Identifying changes and trends in Hong Kong outbound tourism. Tourism Management, 32 (5), 1106-1114. doi: 10.1016/j.tourman.2010.09.011
Guillet, Basak Denizci, Lee, Andy, Law, Rob and Leung, Rosanna (2011). Factors affecting outbound tourists' destination choice: the case of Hong Kong. Journal of Travel and Tourism Marketing, 28 (5), 556-566. doi: 10.1080/10548408.2011.588120
Leung, Daniel, Law, Rob and Lee, Hee Andy (2011). The perceived destination image of Hong Kong on Ctrip.com. International Journal of Tourism Research, 13 (2), 124-140. doi: 10.1002/jtr.803
Leung, Daniel, Lee, Hee Andy and Law, Rob (2011). The impact of culture on hotel ratings: Analysis of star-rated hotels in China. Journal of China Tourism Research, 7 (3), 243-262. doi: 10.1080/19388160.2011.599239
Lee, Hee “Andy”, Law, Rob and Murphy, Jamie (2011). Helpful Reviewers in TripAdvisor, an Online Travel Community. Journal of Travel and Tourism Marketing, 28 (7), 675-688. doi: 10.1080/10548408.2011.611739
Law, Rob, Leung, Rosanna, Guillet, Basak Denizci and Lee, Hee Andy (2011). Temporal changes of airfares toward fixed departure date. Journal of Travel and Tourism Marketing, 28 (6), 615-628. doi: 10.1080/10548408.2011.598740
Lee, Hee Andy and Law, Rob (2011). Research productivity and institutional characteristics of hospitality and tourism programs. Journal of Travel and Tourism Marketing, 28 (4), 432-450. doi: 10.1080/10548408.2011.571580
Lee, Hee and Lambert, Carolyn U. (2008). The influence of technology-enabled customer relationship management on customers' attitude toward service quality and loyalty. Journal of Foodservice Business Research, 11 (4), 363-381. doi: 10.1080/15378020802519694
Conference Papers
Yu, Nicole (Nanyi), Mair, Judith, Lee, Andy and Ong, Faith (2022). The intrinsic value of events from an individual perspective. CAUTHE Conference 2022, Hybrid online, 7-9 February 2022.
Yu, Nicole, Mair, Judith, Ong, Faith and Lee, Andy (2020). The role of cultural festivals in building social capital in the Chinese diaspora community. CAUTHE Conference 2020, Auckland, New Zealand, 10-13 February 2020. Auckland, New Zealand: Auckland University of Technology.
Lee, Bell and Lee, Andy (2016). The secret of fundraising on Kickstarter: colour congruence. Information and Communication Technologies in Tourism 2016, Bilbao, Spain, 2-5 February 2016. Cham, Switzerland: Springer International Publishing. doi: 10.1007/978-3-319-28231-2_52
Lee, Bella and Lee, Andy (2015). The role of the haptic property in new menu item acceptance. CAUTHE Conference 2015, Gold Coast, QLD Australia, 2 - 5 February 2015. Southern Cross University.
Liu, Sheng (David), Robinson, Richard and Lee, Andy (2015). The relationship between e-HRM and employees’ behaviour. CAUTHE Conference 2015, Gold Coast, QLD Australia, 2 -5 February 2015. Southern Cross University.
Tong, Karen, Lee, Andy, Tse, Tony and Law, Rob (2014). An analysis of online reviews on technology applications: a case of Hotel ICON. CAUTHE Conference 2014, Brisbane, Australia, 10-13 February 2014. Brisbane, Australia: School of Tourism, The University of Queensland.
Fong, Lawrence Hoc Nang, Lee, Hee Andy, Leung, Daniel and Law, Rob (2013). Between online and offline channels: internship information search by tourism and hotel management college students. ENTER 2013: The 20th IFITT International Conference on Information Technology and Travel & Tourism, Innsbruck, Austria, 22–25 January, 2013. Heidelberg, Germany: Springer. doi: 10.1007/978-3-642-36309-2_44
Fong, Lawrence Hoc Nang, Lee, Hee ‘‘Andy’’, Luk, Chris, Leung, Daniel and Law, Rob (2013). Sharing internship experience on the internet: a study of tourism and hotel management college students. Information and Communication Technologies in Tourism 2014, Dublin, Ireland, 21-24 January 2014. Heidelberg, Berlin: Springer. doi: 10.1007/978-3-319-03973-2_57
Leung, Daniel, Lee, Hee ‘‘Andy’’, Fong, Lawrence Hoc Nang and Law, Rob (2013). Assessing the visibility of hotels on smartphones: a case study of hotels in Hong Kong. Information and Communication Technologies in Tourism 2014, Dublin, Ireland, 21-24 January 2014. Heidelberg, Berlin: Springer. doi: 10.1007/978-3-319-03973-2_61