Momentum

The Business School Magazine

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  • Finland has become a global market leader in the lucrative mobile gaming industry. Could the country’s unique business culture be the key to its success?
  • Why are so many of us willing to let a stranger sleep in our bed? New research suggests that money is not the only motivation.
  • A better understanding of culture can help Australia’s entry into the Asian market. But how can we find better ways to train managers to build insights and cultural knowledge?
  • Customer satisfaction depends on the staff, experts believe. But how can you motivate your employees to create the best possible customer experience? Research at a Queensland restaurant chain holds some valuable clues.
  • Which of the most popular slogans are most persuasive to customers – and what do they really say about your product?
  • The Paris climate change summit will trigger a new wave of cleantech investment. The breakthroughs it brings will drive economic growth and create new jobs and prosperity.

  • The movie The Big Short focuses on the events leading up to the financial crisis. However, according to Professor Anne Wyatt and Professor Peter Wells, the root of the problem lay in US policies introduced decades before.
  • Concerns over missed social opportunities can be a major driver for Millennials, as the travel industry has discovered.
  • Telemedicine could transform Australia’s health services – but overcoming resistance from patients and healthcare professionals will require strong change management skills.

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  • As one of the world’s largest consumer markets, India offers huge opportunities for Australian companies but also major cultural challenges. After a memorable tour of India with a party of MBA students, MBA Director, Dr Sarah Kelly reveals some of the insights they gained.
  • Only three per cent of CEOs of top Australian companies are women, making it one of the lowest rates in the Western world.
  • Social media is transforming business. It is building new kinds of communities and shaping key conversations. What are the trends? Who’s doing it well? And how can you build your own online profile?
  • The reality of tougher trading conditions and the high Australian dollar means that SMEs will need smart and well-targeted strategies to make a dent in overseas markets. How can a small business determine a successful export strategy?
  • Successful business leaders need two things: a business to drive, and followers – colleagues, employees and customers – who believe in them enough to accept direction, and to join them on their journey.
  • Salaries for corporate bosses have skyrocketed. The question is, are shareholders getting value for their outlay?
  • The great race to get in on the growth in Asia is on and, according to Dr Yunxia Zhu, Senior Lecturer in Strategy at UQ Business School, like Black Caviar at Royal Ascot or an 800 metre swim at the London Olympics, the winners will be determined by a nose, by the 0.02 seconds lead they wrestle from the challengers.
  • While most other areas of business activity undergo radical reinvention, what are human resource managers doing differently to stay relevant? Associate Professor Polly Parker says personal responsibility plays an important part.
  • It used to be ‘Show me your friends, and I’ll tell you who you are’, now it’s the ads targeted to your demographic, your location and your recent status updates that tell most about you. Big data is the DNA of consumer behaviour. We look behind the hype for what it means to your business.

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