Business School

Mr Oscar Zhu

PhD Candidate
School of Business
Research Officer
School of Business
View researcher profile
Oscar Zhu

Publications

Journal Articles (4)

Journal Articles

Greene, Danyelle, Yuheng Zhu, Oscar and Dolnicar, Sara (2024). Vegan burger, no thanks! Juicy American burger, yes please! The effect of restaurant meal names on affective appeal. Food Quality and Preference, 113 105042, 105042. doi: 10.1016/j.foodqual.2023.105042
Zinn, Anna K., Zhu, Oscar Yuheng and Dolnicar, Sara (2023). Increasing meat-free meal selections: the role of social identity salience and identity-related meal names. Appetite, 191 107067, 107067. doi: 10.1016/j.appet.2023.107067
Zhu, Oscar Yuheng and Dolnicar, Sara (2022). Can disasters improve the tourism industry? The role of normative, cognitive and relational expectations in shaping industry response to disaster-induced disruption. Annals of Tourism Research, 93 103288, 103288. doi: 10.1016/j.annals.2021.103288
Zhu, Oscar Yuheng, Grün, Bettina and Dolnicar, Sara (2021). Tourism and vaccine hesitancy. Annals of Tourism Research, 92 103320, 103320. doi: 10.1016/j.annals.2021.103320