Researcher biography

Felix is a consumer behaviour scholar, whose research primarily investigates the influence of feelings on consumer decision making across different domains, including ethical, prosocial, and sustainable behaviours.

He has (co-)authored more than 90 journal articles, with multiple publications in outlets with the highest Australian Business Deans Council (ABDC) ranking (A*), such as Journal of Consumer Psychology, International Journal of Research in Marketing, Industrial Marketing Management and European Journal of Marketing. In addition, his research has appeared in major (ABDC-A) journals, including Journal of Advertising, Journal of Business Ethics, Journal of Public Policy & Marketing and Marketing Letters, among others.

His contribution has been recognised with several prestigious awards for research excellence, including the Australian Research Council Discovery Early Career Researcher Award (ARC DECRA), the Australian and New Zealand Marketing Academy (ANZMAC) Emerging Marketing Researcher of the Year Award and UQ Foundation Research Excellence Award.