News

Market segmentation is behind the success of some of the world’s leading brands. Now a new book outlines how other businesses can benefit from the same approach.

How can organisations restore confidence in the wake of a scandal? Recent research from The University of Queensland (UQ) Business School has identified a number of different approaches organisations can take.

It’s blamed for pushing up property prices and squeezing out locals, yet Airbnb and similar platforms could offer potential community and economic benefits too. Should Australia follow American cities and regulate short-term rentals?

Millions of Australians are involved in community sport, yet clubs’ existence often depends on alcohol sales and sponsorship.

Facebook offers new ways to communicate in a crisis. Research reveals how to use it effectively.

Open-plan working is increasingly popular with companies, but critics claim it can damage productivity and morale.